A L I K E A

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WeChat’s miniprograms : a new opportunity for e-commerce

China is without a doubt one of the most connected countries in the world. Since the economic development of the country, the inhabitants got wealthier and most of the population now owns a smartphone. In a country with more than 1.4 billion people, this automatically represents a huge market. One of their favorite app is called “WeChat“. Not really famous in the West, it is though used by more than 900 million users every day! It is also the most used messaging app in China. However, WeChat is more than just an app. Developed by Tencent, WeChat has many features: it can send texts or vocal messages, take photos and videos, send locations to friends, pay for shopping or rent, make an appointment to the doctor and many others. WeChat brings together all of the most useful features in Chinese’s life in one single app. But since January 2017, a new system has been integrated into WeChat: mini-programs.

WeChat Store: How to Sell on Wechat as a Foreign Company?

WeChat is a messaging app with the biggest amount of active daily users on the Chinese market. Apart from using it as a way of communication with friends and family, it is used by Chinese customers to follow and interact with their favorite brands and that is why thousands of companies now sell on WeChat. It is also the biggest social platform in China, with more than 1.2 billion active users.

Tools for opening a Wechat Store: Weidian or Youzan?

WeChat is the biggest super-app in the world, with 1.26 billion monthly active users. It’s the go-to social platform for every person and business in China, as it’s an app used by basically the whole Chinese Internet population. Therefore, being present on the platform is something that any company wanting to succeed in this competitive market can’t omit.

How to set up a WeChat Store using Third-Party tools?

With an astonishing 1.26 billion active monthly users and the highest number of daily visitors in China, WeChat has become much more than just a messaging app – it’s now one of the biggest social platforms around! This provides countless opportunities for businesses to reach their target markets through WeChat, building relationships with customers and offering products right within the platform itself. It’s no wonder why thousands have already jumped on this modern digital bandwagon!

Double 11 Day : big buzz for Tmall in China

Every year, on 11 November, China celebrates the “Double 11 Day”, a day for single people. Invented by some students in Nanjing in the 1990’s, this day of celebration has quickly become a “commercial celebration”, during which millions of companies and brands grant discounts and slash prices – especially on sales websites – to encourage consumption.