A L I K E A

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How to leverage Chinese KOL for E-Commerce?

Do Key opinion leaders contribute to your return on investment (ROI)? The number of leaders has grown in China over the last 5 years and continues to grow as long as it is used extensively by SMEs. Each key opinion leader has behind him a good handful of people, he represents to himself a media source. There is no doubt about the effectiveness of these leaders who have value, remains to negotiate the costs that are very variable depending on supply and demand.

How China is Embracing Detox for Ultimate Well-being

The detox market in China is navigating a wave of exponential growth, spurred by an ever-increasing pursuit of wellness and purity among Chinese consumers. As the country’s urbanization continues to accelerate, bringing with it lifestyle changes and environmental concerns, individuals are turning towards detox supplements as a means to reclaim their health, balance, and vitality.

Personal Shopper: a BIG Weapon for your Sales in China ?

Have you ever heard about Personal Shopper? Actually, it is a controversial topic. While some brands are considering Personal Shopper to be a detriment, a lot of companies have a more positive view. In fact, Daigou helped a lot of brands to reach local consumers, by presenting and promoting their products into their network of Chinese consumers. want some more information about cross-border e-commerce? click here.

How Chinese KOL can help you make you a lot of money?

The main goal is to help internet celebrity to produce original web broadcast content. For giving an overall training, it provides a perfect incubating system with webcast opportunities, e-commerce and offline activities. The academy also claims to help improve all aspects of those girls appearance and performance, even if it’s not quite clear how they do that.

Pinduoduo livestreaming to boost sales of goods on its platform

Pinduoduo (拼多多) as of 2021 is the most used e-commerce platform in China (yes ahead of Tmall, although not in terms of revenue, but still quite the achievement!), as well as the fastest growing app in the history of the Chinese Internet. According to the most recent data, the spread of this platform reaches 21.38% in 3rd level cities and 35.34% in 4th level cities. However, it must be specified that, in terms of earnings, JD.com still occupies second place, sharing with Alibaba also a large part of the revenues deriving from the online market.

How to sell in China with Weibo Store?

Sina Weibo is one of the major Chinese microblogging social platforms that offer a very wide variety of features. There are more than 500 million monthly active users in China in 2021. Weibo can be considered as a mix of Facebook, Twitter, and Instagram. In this platform, users can open personal accounts, follow and be followed by other users, publish textual and visual content, stay updated on the latest news by following the so-called “hot topics” and watch live streaming.

Youku Tudou a digital success story – Update 2020

Youku Tudou, a leading multi-screen video entertainment and media company in China has announced its unaudited financial results for the second quarter of 2015. The results are overwhelmingly positive; Youku (akin to American YouTube) has proved to be a landmark digital success story in China. Youku is a large-scale video-sharing website under the Alibaba Group. The website was initially established very similar to YouTube and appeared as a video-sharing platform. However, it has gradually transformed into an online media platform, especially holding a large number of videos and audio copyrights and other special broadcasting rights, and involved in the production of movies and TV series. There is already a big difference in the business direction of YouTube.